Analytics Roundtable Zurich: Data Driven Digital Marketing Strategies
Datum/Zeit: 14. Oktober 2015 19:00 - 20:00
Ort: Amazee Metrics Office, Förrlibuckstrasse 30, Zürich
Luke Szkudlarek, who specialises in digital marketing strategies, will show simple use of data to deliver a digital marketing action plan for any type of organisation.
He will cover the entire process from the brief, challenge definition, data insights to digital marketing strategy definition, including SEO/UX/PPC/Email/Display/Social channels.
The session is for marketeers who do not consider themselves technical - they will learn how to make a good use of digital analytics.
On the other hand, it is for those data gurus who will have a chance to learn how to connect their deep technical knowledge with the business & marketing reality.